Delivering across the midlle east
Client
Aramex
Location
Middle East
Industry
Logistics
Challenge
Design, deliver and evolve a portfolio of enterprise apps and market-ready digital products to support the client’s ambitious digital strategy.
Approach
- ELEKS managed to tick off a backlog of 17 projects in just nine months
- A team of five UX designers
- A series of user researchers and four on-site discoveries in Dubai and Amman
- Rapid prototyping and lean approach
- Design reviews each sprint, to make sure everything is implemented as designed
Services Provided
- Product discovery
- Design sprint
- Application development
Results
- Monthly active users of Aramex Mobile app grew by 50%
- 80% increase in the number of monthly sign-ins for registered users
- Decreased time for preparation of sales quote from a few hours to a few minutes
- A fivefold cost reduction of internal apps for warehouse operations using Android devices instead of expensive scanners
- The brand new aramex.com website resulting in a steady increase in mobile traffic
- Enhanced brand perception with a fresh and consistent UX provided at all consumer touchpoints
Sounds interesting? Let’s talk!