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enterprise data strategy

Enterprise Data Strategy: Core Elements, Benefits and the Cost of Ignoring It

Why businesses need to get serious about data strategy and how to create your own

Companies that leverage data to make better business decisions see an estimated $430 billion in productivity benefits over their competitors that are not using data.
International Institute for Analytics

The use of data to create high-value products and services and gain a competitive advantage is not new. While many companies are aware that their data is a strategic, business-boosting asset, not all are making a full use of it.

Having a well-thought-out data strategy in place will pay off over the long haul through improved business outcomes. A strategy will help you to manage increasing numbers of data assets, understand them, and turn this information into valuable insights that could assist you in achieving your goals.

This whitepaper provides guidance on where to start developing a robust data strategy and what benefits your business can realise as a result.

Overview. What’s inside:

  • The business impact of enterprise data strategy
  • A guide to building an actionable data strategy and key areas to focus on
  • The benefits of data strategy and real-world examples of its success
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