PATH2CC Kick-Off at Juntos Farm, Ibiza — advancing regenerative farming for climate and soil
Addressing a Critical Gap in the Carbon Credit Market
The carbon credit market is facing growing scrutiny, with high-profile cases raising concerns about greenwashing. Too often, offsets are generated thousands of kilometres away from the actual source of emissions. This disconnect erodes trust, as companies purchase credits with little transparency or tangible impact on their own value chains and ecosystems.
PATH2CC tackles this challenge head-on by creating a model where buyers are directly connected to the generators of carbon credits.
The result is a win-win: farmers receive support to adopt regenerative practices, while companies gain access to trusted, traceable credits that strengthen both their climate performance and value chain resilience.
Unlocking the Carbon Market Gap for Small-Scale European Farmers
While agriculture is one of the most climate-affected and environmentally impactful industries, smallholder farms often lack access to carbon credit mechanisms that could reward them for sustainable practices. PATH2CC aims to fill this gap by:
- Developing a simple methodology to help farms measure and verify carbon savings.
- Designing pathways for farmers to participate in carbon markets.
- Strengthening resilience by enabling new financing opportunities for rural communities.
ELEKS’ Commitment to Sustainability
In 2024, ELEKS initiated its sustainability transformation journey by adopting an ESG policy and aligning its reporting with the CSRD framework. As the company sets ambitious Net Zero targets, it acknowledges the role of data centre emissions and the importance of carbon offsetting in accelerating progress toward its goals.
With deep roots in Ukraine — a region where agriculture plays a vital role in both society and the economy — ELEKS views PATH2CC as a commitment to both environmental and social responsibility.
