ELEKS has built a reputation of a trusted technology partner helping businesses build software solutions for the evolving digital economy. Now it has won a US patent for a secure coupon delivery solution that offers direct customer interaction, full personalization and foolproof incentive management which, for today’s fickle consumer, means the difference between staying or leaving. The mobile app is being offered as a white-label product that can be integrated with a brand’s existing apps and sales infrastructure.
Brands are now able to offer unique, mobile-distributed coupons that are fully traceable and protected against double use. This combines the modern Data Science model focused on computer vision and signal processing with the combination of user interaction. After the coupon was used the model provides the ‘used’ status for the coupon.
Klaus Sonnenleiter, ELEKS CTO, says, “Seeing the innovative work we do here rewarded with a patent that holds such strategic relevance for consumer brands is a great step forward. It shows the power of our Data Science capabilities. Our technology will help build a much closer alliance between brands and their consumers, which is extremely exciting for ELEKS”.
With the reward culture firmly cemented in retail practice, this new technology is offering new ways to benefit both consumers and popular brands.
About ELEKS
ELEKS is a Top 100 Global Outsourcing company that provides expert software engineering and consultancy services. ELEKS is a partner of choice for many of the world’s leading enterprises, SMEs and technology challengers, partnering with businesses to elevate their value through custom software engineering, product design, QA and consultancy services.
