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Market Research Services

Evaluate the current business landscape to capitalise on promising niches, through competitive analysis, market sizing and trends and demand.
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What you get with ELEKS’ market research services

Our market research services provide clients with actionable insights into industry-specific trends, risks, and challenges, allowing them to pre-empt issues and strategise effectively. With our extensive industry expertise, we assist you in accessing new markets, analysing market size and potential, and entering with less risk for better business outcomes.

Our team of research experts will help you gain a comprehensive view of current demand and how competitors meet consumer needs, enabling you to identify growth opportunities within your sector. We ensure your product development aligns with real-world user demands through market sizing research, leading to more effective market penetration and a strong case for investment.

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How we work

Our market research service scope
and deliverables

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Requirements analysis

We get to know your business needs, with a thorough requirements analysis that allows us to define relevant data sources and provide an accurate estimate for your timeframe and budget.

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Data gathering and analysis
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Report delivery
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Customer feedback

ELEKS has been exceptional in providing not only high-quality products, but in their flexibility and responsiveness. The ELEKS team has proven themselves to be proactive, timely and adaptable to our changing needs. It’s been a pleasure working with them and we look forward to a continued partnership!
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Claire Anderson
Program Manager
Gain deeper market insight and unlock new sources of revenue with ELEKS
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Service benefits

How our expert market research services
can benefit your business

01
Assessing the competition
Our market research experts conduct a robust evaluation of your sector’s competitive landscape, allowing you to determine the strengths and weaknesses of the competition. Gain the distinct advantage of knowing how to protect your market against challengers.
02
Accessing new markets

We utilise years of wide-ranging industry expertise to help you gain insight into previously unchartered territories. We’ll help you analyse market size and potential, so you can enter with less risk, for better business outcomes.

03
Building better strategy
Our custom market research services provide a comprehensive picture of current demand and how your competitors are addressing consumer needs. You can use these insights to identify growth opportunities within your sector to forge ahead with confidence.
04
Improving your product
ELEKS helps you understand whether there’s a genuine demand for your product, through market sizing research. This ensures your development vision is based on real-world user wants; allowing for more effective market penetration and a sturdy case for investment.
05
Pre-empting challenges

ELEKS’ global market research services provide a comprehensive insight into industry-specific trends, risks and challenges, so you can strategise on how best to address them.

Case studies 

Our market research success stories

Specialized Market Research for Energy Sector Innovators
larta
Specialized Market Research for Energy Sector Innovators
Multi-aspect independent view on energy market trends
Increased end customer satisfaction
View case study
Make smarter business decisions using our market research services
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What our customers say

The breadth of knowledge and understanding that ELEKS has within its walls allows us to leverage that expertise to make superior deliverables for our customers. When you work with ELEKS, you are working with the top 1% of the aptitude and engineering excellence of the whole country.

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Sam Fleming
President, Fleming-AOD

Right from the start, we really liked ELEKS’ commitment and engagement. They came to us with their best people to try to understand our context, our business idea, and developed the first prototype with us. They were very professional and very customer oriented. I think, without ELEKS it probably would not have been possible to have such a successful product in such a short period of time.

Caroline Aumeran
Caroline Aumeran
Head of Product Development, appygas

ELEKS has been involved in the development of a number of our consumer-facing websites and mobile applications that allow our customers to easily track their shipments, get the information they need as well as stay in touch with us. We’ve appreciated the level of ELEKS’ expertise, responsiveness and attention to details.

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Samer Awajan
CTO, Aramex
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