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Developing an Automated Referral Recruitment Solution to Reach Best Talent Quicker and Cheaper

Key results
46% retention rate from referrals vs 14% from 
career sites
Hiring process made 30% faster
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Summary

ELEKS assisted Kukatree, a provider of an automated recruitment referral platform, in building their solution—a web portal and a user-friendly mobile app equipped with an intuitive community manager dashboard. This tool allows users to manage their entire referral program efficiently. Companies can post jobs, create private and segmented communities of employees, clients, and partners, and set rewards for their community. The Kukatree platform enables a 30% faster hiring process and achieves a 46% retention rate from referrals, compared to 14% from career sites.
Location
UK, Europe, US
Cooperation period
2018 - 2022
Services used
Product design Application development Technical support
Industry
Staffing & Recruitment
The situation

The customer had an innovative idea to automate and simplify employee referral recruitment.

Client’s aim was to enable organizations to hire the best talent in the most effective and low-cost way. ELEKS helped turn this product vision into an interactive online platform.

We helped create a portal equipped with an easy-to-use community manager dashboard, allowing users to manage their entire referral program.

With this new tool, companies can create private and segregated communities of employees, clients and partners; post jobs, set rewards and share vacancies with their community. The communities of referees can then refer candidates, share jobs by email or on social media – putting each vacancy in front of thousands of potential candidates.

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The solution

Kukatree allows recruiters to automate the referral recruitment process with its easy-to-use platform and a handy mobile app.

Before building the platform, the ELEKS team initiated a comprehensive client workshop to define the best solution architecture, product design and technology stacks.

The end solution enables:

  • Creation of private employee communities
  • Tracking and managing rewards
  • Job sharing and publishing
  • Referrals

The platform is then complemented by a handy mobile app for iOS and Android, which ELEKS developed for referees to allow them to share, refer and track the progress of their referrals. With it, users can also receive pop-up notifications for new jobs, and status updates allowing them to track any rewards earned.

Further, Kukatree lets recruiters track the provenance of any referrals, to guarantee that the right person is rewarded. The platform also obtains data processing consent from each referral, making the process 100% GDPR compliant. The platform is multi-lingual; ELEKS supplemented it with an easy mechanism for adding any new language with minimum development efforts.

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The result

Kukatree helps businesses find perfect candidates, boosts their employer branding and improves employee engagement.

  • Better engagement with smart mobile experience for iOS and Android users
  • Quick integration: the platform fits easily into the end clients’ existing recruitment processes
  • 30% faster hiring process with automated platform
  • 100% compliance with GDPR and industry standards
Android IOS mobile SaaS web
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What our customers say

The breadth of knowledge and understanding that ELEKS has within its walls allows us to leverage that expertise to make superior deliverables for our customers. When you work with ELEKS, you are working with the top 1% of the aptitude and engineering excellence of the whole country.

sam fleming
Sam Fleming
President, Fleming-AOD

Right from the start, we really liked ELEKS’ commitment and engagement. They came to us with their best people to try to understand our context, our business idea, and developed the first prototype with us. They were very professional and very customer oriented. I think, without ELEKS it probably would not have been possible to have such a successful product in such a short period of time.

Caroline Aumeran
Caroline Aumeran
Head of Product Development, appygas

ELEKS has been involved in the development of a number of our consumer-facing websites and mobile applications that allow our customers to easily track their shipments, get the information they need as well as stay in touch with us. We’ve appreciated the level of ELEKS’ expertise, responsiveness and attention to details.

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Samer Awajan
CTO, Aramex