David Lloyd Clubs, a leading European health and fitness enterprise with 130 clubs across nine countries, embarked on an ambitious expansion strategy into the German market in 2020. The company quickly identified a critical challenge: its existing software ecosystem lacked the comprehensive functionality to manage premium health and spa clubs efficiently.
The company needed a flexible, scalable software solution to support complex scheduling and planning, manage customer information, process payments and provide a seamless digital experience across mobile and web platforms.
After careful evaluation, David Lloyd selected Doctor ELEKS, ELEKS' product, a highly adaptable Medical Information System. The solution's key strength was its ability to customise and extend components to meet specific organisational workflows.
The Doctor ELEKS team implemented a comprehensive software tool including:
Core Doctor ELEKS Application
The team meticulously configured the application to align with David Lloyd's unique operational requirements. They developed two new localizations—English and German—using wellness-specific terminology to ensure intuitive use across wellness & SPA markets.
Booking Website
A dedicated website was created to facilitate convenient spa service bookings, streamline payments, and enable easy voucher redemption.
Mobile Application Integration
ELEKS developed a robust API for David Lloyd's OneApp, enabling seamless integration with critical systems:
Multilingual Content Management System
The team developed a CMS that allows effortless management of service descriptions and photos in multiple languages, with direct API integration to the mobile application.
By leveraging Doctor ELEKS' subscription-based model, David Lloyd achieved significant advantages:
Additionally, the booking website emerged as an efficient sales channel, driving quick user adoption and boosting revenue.
The breadth of knowledge and understanding that ELEKS has within its walls allows us to leverage that expertise to make superior deliverables for our customers. When you work with ELEKS, you are working with the top 1% of the aptitude and engineering excellence of the whole country.
Right from the start, we really liked ELEKS’ commitment and engagement. They came to us with their best people to try to understand our context, our business idea, and developed the first prototype with us. They were very professional and very customer oriented. I think, without ELEKS it probably would not have been possible to have such a successful product in such a short period of time.
ELEKS has been involved in the development of a number of our consumer-facing websites and mobile applications that allow our customers to easily track their shipments, get the information they need as well as stay in touch with us. We’ve appreciated the level of ELEKS’ expertise, responsiveness and attention to details.